Understanding dark e-commerce patterns

Over the years, with e-commerce gaining popularity, there are also surge in e-commerce scams. Behind the rise of e-commerce scams, including non-delivery fraud, counterfeit products, and identity theft, there lies the dark patterns of Indian e-commerce. In this video we uncover the common dark e-commerce patterns and explore the deceptive tactics that manipulate online shoppers. Also learn, why transparency and ethical design practices are crucial for a trustworthy online shopping experience.