Israel’s citizen platform DigiTel to transform Thane: Zohar Sharon.
Citizen engagement is an important part of digital transformation of cities. DigiTel, launched by Tel-Aviv, is a personalised communication network. All residents aged 13 and older can sign up to be members of the DigiTel club and use their member card for discounts on city services and cultural and sports events. Based on their profile, they get access to customized digital services. The chief knowledge officer of Tel-Aviv, Zohar Sharon spoke with SME Futures about DigiTel and how it is being implemented in Thane.