Nitin Gupta

Nitin Gupta

Nitin Gupta

Co-Founder and Managing Director at TezMinds

ARTICLES BY Nitin Gupta

Need for ‘Phygital’ Solutions for Customer Engagement

The new normal: The ‘phygital’ customer engagement

Selecting a product online and buying it later in the store is the new normal. Shoppers now leverage both digital and offline channels for an optimal shopping experience. This shift…

21 Apr 2022